Prior to Vexberg, Dennis produced and directed an independent feature film in Europe. Upon returning to the U.S., he decided to further his craft and attended UCLA studying motion picture producing, marketing and distribution. His efforts landed him as a producer to a multi-million negative pick up feature film.

Vexberg from 2003 to 2006 produced and distributed red carpet coverage of a variety of awards shows such as the Oscars, Espy’s, Emmy’s, Billboard Awards, The Academy of Country Music, and the BET awards. Vexberg also covered a Willie Nelson concert for first-run syndication for television. In 2007 Vexberg was selected to produce and broadcast worldwide a benefit concert slated for Wembley stadium in London and the Rose Bowl in California.